Product Manager, Theatre & Broadcast Lighting

About the role

HARMAN Professional develops automated lighting fixtures under the Martin brand, one of the world's leaders in intelligent entertainment and architectural lighting. The Product Manager, Theatre & Broadcast Lighting is based in Aarhus, Denmark, and manages the full product life cycle of the assigned portfolio, from concept and development through launch and sustaining initiatives. The role works closely with R&D, regional sales, global marketing and operations teams.

Key responsibilities

• Lead products through the full lifecycle, from concept and development to launch and ongoing initiatives until discontinuation or replacement
• Analyse markets and competitors, turn insights into value propositions and customer requirements, and develop and maintain the product roadmap
• Prepare new product proposals, business cases and concept documents
• Work with Sales to grow product market share, and with Marketing and Sales to plan and run product launches and go-to-market activities
• Support marketing assets, sales enablement tools and training for Product and Application Specialists
• Educate Sales Directors and teams, support ad-hoc promotions, trade shows and sales events, and set product pricing based on market research and cost/volume forecasts
• Track sales performance and identify needs for promotions or sales tools, and engage directly with customers, end users and lighting designers

Required profile

• Extensive experience in the professional live event and stage lighting industry, especially theatre and broadcast lighting
• Expert-level knowledge of lighting products in this segment and in-depth knowledge of the performance lighting market, its sub-verticals and use cases
• Ability to write detailed business plans and product specifications
• Fluent English in reading, writing and speaking
• Willingness to work at the Harman Professional Denmark office in Aarhus and to travel globally at least 50 days per year

Required skills

• Ability to configure, program and operate a lighting console for product demos and reviews
• Strong interpersonal, presentation and communication skills, and proven negotiating and motivational skills for resourcing new products

What we offer

• Hybrid work, with most office-based roles onsite three days a week
• Employee discounts on HARMAN and Samsung products
• Learning and development through HARMAN University programs
• Tuition reimbursement support and wellness benefits
• Access to the HARMAN campus fitness center and cafeteria, where available